A deep dive into luxury brand management
This article is just impressive, great work! I love how you showed the translation of principles into business decisions.
Nice work. The point on the function of a luxury product being almost irrelevant struck home and I can now better see how much work is put into creating such valuable brands. This book you analysed is definitely something for my reading list!
Great work as always! Could i ask what's your opinion on Farfetch?
This article is just impressive, great work! I love how you showed the translation of principles into business decisions.
Nice work. The point on the function of a luxury product being almost irrelevant struck home and I can now better see how much work is put into creating such valuable brands. This book you analysed is definitely something for my reading list!
Great work as always! Could i ask what's your opinion on Farfetch?